Twitter users will soon be required to pay a subscription fee in order to access and use the platform.
Twitter users will soon be required to pay a subscription fee in order to access and use the platform.
The tech entrepreneur completed the over KSh 5 trillion deal to acquire the giant social media site Twitter on Thursday, October 27.
The world’s richest person took control of the company, firing a section of the management and directing workers to listen to him.
Blue tick pay plan
Musk directed an overhaul of the terms and services that will see subscribers pay a monthly fee the blue tick verification.
The blue tick would cost $8 (KSh 970) per month and will be adjusted by country in proportion to the purchasing power parity.
The plan gives subscribers priority in replies, mentions and searches, which Musk said will help avert scams.
They will also be able to post long videos, audio files, and half as many advertisements.
The tech mogul said the subscription would give publishers “wishing to work with the company” a paywall bypass.
“There will be a secondary tag below the name for someone who is a public figure, which is already the case for politicians,” he said.
Twitter staff layoffs
Musk said this will give the company enough revenue to reward Twitter content creators.
This came even as Twitter laid off nearly half of its employees on Friday, November 4, as part of Elon Musk’s strategies to cut cost.
But the company recalled dozen of the workers with relevant skills back after they were fired by mistake.
